Spencer’s Retail, the retailing arm of the RPG Group, will be the first retailer to sell Playboy lingerie in India.
The company has launched White label and Pink label collections of Playboy lingerie that includes push-ups, padded brassieres, and under-wired brassieres along with bikinis, g-strings and boy shorts. The collection is priced at around Rs 249, going up to Rs 1,199.
Playboy products presently generate around $800 million in global retail sales in more than 150 countries and territories.
