After its foray in the US market early this quarter, Tata-owned jewellery brand Tanishq India, has inched its way to open the second store at Garden State Plaza Mall in New Jersey.
The latest launch has come at a time when the American market is undergoing an economic turmoil.
The designs at the store have been inspired by the lifestyle of modern American women, with concepts including Yoga, Spring, Lotus and Elements with 18K gold and diamond studded jewellery, said a company statement. Meanwhile, the price range for the jewellery has been fixed between USD 500 and 10,000.
—IndiaRetailing Bureau
