Multi-brand electronics retailer Jacky’s Electronics, part of Dubai-based Jacky’s Group, has opened its store in Dubai Mall. With this launch, the group currently operates two stores in the same mall. The other store of the group is Jacky’s Express, which retails digital lifestyle products.
“It is a strategic decision for Jacky’s to have two outlets in Dubai Mall as it is the largest shopping mall in the country. The Jacky’s Express on the ground level will target shoppers looking for digital lifestyle products while the Jacky’s Electronics at the second level offers a complete IT product range, home appliances and a wider range of audio video products to consumers,” said Jimmy Patel, GM, Jacky’s Electronics.
“The newly launched store has arranged special zones for brands like Sony, Panasonic, Samsung, LG, JVC and Philips for the television section. It also contains dedicated home theatre demonstration rooms, touch and feel zones for cameras and mobile phones and a dedicated gaming area,” added Patel.
Currently, the company operates 12 outlets in strategic locations around Dubai and Sharjah and retails products from segments including photography, IT, office automation, appliances and personal items.
— IndiaRetailing Bureau
