Men’s casual wear brand, Cool Colors, promoted by Praveen Bafna and Brothers, opened its flagship store at Ampa Mall, Chennai recently. The store occupies a etail area of 800 sq.ft.
Offering a unique shopping experience, Cool Colors has exclusive retail showrooms in Bangalore, Madurai and now in Chennai. It has a strong network across Karnataka, Tamil Nadu, Andhra Pradesh, Kerala, Uttar Pradesh, Orissa, Rajasthan, Bihar, Assam, Megalaya, West Bengal, Delhi, Madhya Pradesh and Jammu and Kashmir.
The brand has also entered the major markets in Sri Lanka and the Middle East. The total retail space of Cool Colors is 2,000 square feet, confirms Praveen Mutha, CEO, Bafna Clothing Co. Talking about the investment Mutha says, “We invest 15 lakhs rupees to launch a store.”
— IndiaRetailing Bureau
