Fem Care, the fairness bleach brand owned by Dabur India has announced the winner of its beauty initiative ‘Fem De Sohney Sohney Mukhde Of Punjab’ as Sabina Bumra from Amritsar in March. She will also get an opportunity to appear on mainstream television.
Navneet Kaur of Patiala is First Runner-up while Rubina Pannu from Ludhiana is Second Runner-up.
Other prize winners included Gurpreet Kaur and Nazma Mohd (both from Patiala). The contest received more than 2,000 entries from across Punjab and winners were chosen from among the 15 finalists who were selected after several rounds of screening and auditions held across the five cities of Ludhiana, Amritsar, Chandigarh, Patiala and Jalandhar.
Judges for the event included popular singer Baba Sehgal and noted television singer and actor Meerra Sharma. This pageant was organized to discover Punjab’s beautiful, flawless, fair face, a face that personifies the brand attributes of Fem.