i-mint, India’s multi-brand consumer rewards programme offered by Loyalty Solutions and Research Limited, now offers its users to convert their i-mint shopping points to King Miles and gain free air travel by Kingfisher Airlines.
Over the last three years, i-mint has significantly grown to deliver value to over nine million members through its 3,000 national, regional and local brand outlets and partnerships with leading brands such as HPCL, Bookmyshow.com, ICICI Bank among hundreds of i-mint-affiliated merchants on a single rewards platform.
In association with Kingfisher airlines, the i-mint card offers 100 King miles for every 400 i-mint points, allowing the member to maximise King Miles accrual while spending across categories – shopping for groceries, watching movies or plays in a theatre or while dining at a restaurant. The i-mint points thus accrued can be redeemed for free flights under the award-winning King Club, Kingfisher Airline’s frequent flyer programme.
Vijay Bobba, founding CEO and MD, i-mint, commented on this unique initiative, saying, “Our endeavour has always been to create a win-win situation and add value to i-mint members and brand partners associated with us. Enhancing the value and rewards that we offer our loyal members, we have launched a unique platform to equip our members with the most attractive rewards by purchasing an ‘everyday’ necessity such as grocery. We are excited at the response received from our partners and members in delivering a more rewarding experience.”
— IndiaRetailing Bureau
