US- based skincare brand, Dermalogica named Dan Ginsberg, who led the stratospheric growth of Red Bull North America, as the energy drink company’s chief executive officer.
“Branding is my professional passion. My expertise has always been to lead creative teams in generating consumer awareness and brand loyalty,” said Ginsberg. I’m excited to lead the globally recognised Dermalogica brand to the next chapter of its long-standing history.”
Jane Wurwand, former Co-CEO, Dermalogica, says, “Dan Ginsberg is recognised as an innovator and creative strategist across the related disciplines of branding and marketing, and I, for one, am very excited to be planning our future with Dan. An experienced executive outside the skin care field, Ginsberg adds managerial and branding heft that could make Dermalogica an attractive acquisition candidate.”
Posted on: 31.12.2010
Source: www.wwd.com
