Spas, salons witness influx of consumers; courtesy online promotions

With various websites like Snapdeal and Koovs offering spa and salon service deals of premium salons at a quarter of the price, the inflow of consumers has gone from medium to heavy in less than six months. In India, online shopping was earlier confined to apparel, fashion accessories and electronics, but now beauty is the next big thing. “If services worth Rs2,000 are available for Rs500 or even less, then who will not avail of them,” asserts a consumer. The promotional deals provide a package of services at a fraction of the cost claiming immense popularity. A body massage coupled with a facial session, steam and sauna bath and a hair spa comes for as little as Rs398/- making it a clear winner. In addition to skin and beauty treatments, physiotherapy and dental sessions are also available at value for money rates. Spa and salon owners are smiling all the way to the bank as there is a rise in the customer influx with a fair amount of first timers and regulars making more-than-frequent visits.