The mega beauty and cosmetic brand, L’Oréal Paris, has appointed Inès de la Fressange as their global spokeswoman. Stated Cyril Chapuy, global brand president of L’Oréal Paris, “I am delighted that she is bringing that irresistible je ne sais quoi to the brand.”
De la Fressange has been a top model for several prestigious fashion houses, such as Kenzo, Jean Paul Gaultier and Christian Lacroix. She has also been Karl Lagerfeld’s muse at Chanel. Since 2003, she has been a consultant and brand ambassador for Roger Vivier.
De la Fressange joins a star-studded lineup of L’Oréal Paris spokeswomen, including Beyoncé Knowles, Diane Keaton, Jennifer Lopez and Andie MacDowell.
Source: www.wwd.com
