Dominos Pizza, one of the market leaders in organized pizza home delivery segment, has announced its plans to open 500 outlets by 2012. The pizza chain has 411 outlets in India and plans to open 80 new outlets every year, to strengthen its presence in the country.
“Our performance as an organization is already reflected in our financial performance in the last few quarters. Currently, there are 411 Domino’s stores in India and plans are afoot to expand the brand’s footprint further into the Indian heartland. If all goes as per our plan to add at least 80 stores annually, we should be opening our 500th Domino’s Pizza outlet sometime next year,” said Shyam S Bhartia, Chairman, Jubilant FoodWorks Ltd.
Ajay Kaul, CEO Jubilant FoodWorks Limited, added: “Our success stems from not merely growing the number of stores but more importantly on focusing on our customers. Our growth is fueled by customer’s love for our products. With the addition of 100 stores in last 15-16 months, we are now amongst top 5 globally in the Domino’s network in terms of absolute number of stores.”
Jubilant Foodworks (JFL) and its subsidiary operates Domino’s Pizza brand with the exclusive rights for India, Nepal, Bangladesh and Sri Lanka. The company claims to be the market leader in the organized pizza market in India with over 50 percent market share and 70 percent share in the Pizza home delivery segment. The Company has also strengthened its portfolio by entering into an alliance with Dunkin’ Donuts, for developing the Dunkin’ Donuts brand and operating restaurants in India.
Domino’s Pizza was established in 1960 and currently operates in 65 countries. The brand has 9064 outlets worldwide.
-IndiaRetailing Bureau
