“It was the best of times; it was the worst of times” truer words cannot represent the Indian Retail Industry. With the FDI debate sparking, the small retailers i.e. the Kirana store owners continue to attract shoppers. However with the glam and sheen of the supermarkets and other factors, their survival is not without challenges. To empower the Kirana store owners we present a unique network, which will cater to the dynamic demands of the changing demographics. A network aims to satisfy the urban customer, who does not shop on a shoe string budget, but suffers from time poverty. The network will also provide advertising for the Kirana shop and will invest in store re-vamp to attract more customers.
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