High-street fashion retailer from Dubai-based retail conglomerate, Landmark Group—Splash has launched its first store in The Forum Fiza Mall, Mangalore. The brand is known for its eclectic mix of trendy and chic clothing, the brand will display an array of latest in-fashion clothes and accessories to customers in its newly opened store.
Spread over 7,000 sq.ft., the store has a premium yet cosmopolitan look and feel. It also reinforces the Splash Uni-brand concept which helps cleaner showcasing of the merchandise and in-store design elements in order to engage customers. Based on the concept and philosophy of Fashionism – the merging of fashion and creativity, the interiors of this Splash store are in line with the global Splash imagery. White and black remain the two prominent colours, and vibrant hues of neon green and grey highlights the ceiling, walls and floors give a cheerful feel to the store.
The Splash Uni-brand concept also allows customers the ease of browsing seamlessly across various categories and sections – Splash Youth, Splash DNM, Splash Basics, Splash Smart, Splash Formals and Splash Accessories.
Speaking on the occasion of the launch, Kalyan Kumar, COO, Splash Fashions India said, “We are delighted to open our first store in Mangalore. We are here to up the fashion quotient of Mangalore and are confident that Mangaloreans will take an instant liking to our merchandise. Our new store, with its fresh appeal and customer centric shopping experience, will definitely keep the customers returning back for more.”
