Vans has collaborates with The Beatles for Summer 2014. This will mark the release of a collection of footwear showcasing the unique artwork from the legendary Yellow Submarine album and film.
Released in 1968, Yellow Submarine represents the perfect blend of good music and unique artwork highlighted on four original Vans Classics silhouettes. This collaboration is the first of its kind and delivers an offering of artwork and colours taken directly from the album cover.
The first-ever Beatles footwear capsule is featured on Vans Classics dating back to 1966. The original high-top silhouette, the Sk8-Hi Reissue, kicks off the assortment with alternating artwork on each quarter panel hosting individual portraits of the Fab Four from the film. The Classic Slip-On presents a fun take on the Sea of Monsters by showcasing a continued underwater scene across each pair of Slip-On’s when viewed from left to right.
The Era and Authentic round out the offering by presenting a scenic garden with the band and an all-over ‘All You Need is Love’ print throughout their uppers. Yellow Submarine imagery puts the finishing touches on the quartet, as it marks every footbed in the range, appears on the woven labels of each laced shoe and adorns the custom collector’s box made for this special project.
The Classic Slip-On is priced at Rs 3799, the Era at Rs 3599, Authentic at Rs 3299 and the Sk8-Hi Reissue at Rs 4500. The Beatles Yellow Submarine by Vans is an exciting collection that will highlight the group’s global influence on music, art and pop culture.