Myntra.com will present the 11th edition of Bangalore Fashion Week (BFW) from August 7 to 10, 2014 at Sheraton Bangalore Hotel, Brigade Gateway. The strategic tie-up of Myntra.com, India’s leading online fashion destination, with Bangalore Fashion Week is in line with Myntra’s efforts to promote and offer designer wear to its customers.
The 11th edition emphasizes on charisma, flair and glamour as leading names from the fashion industry make the city of Bangalore their stage. BFW curates a fresh line-up of hand-picked designers such as Ashima Leena, Priya Kataria Puri, Archana Kochhar, Aslam Khan, Ramesh Dembla, Debarun Mukherjee, Lalit Dalmia and 36 other designers from the country.
Myntra.com will also showcase the Autumn Winter 2014 collection with Roadster and DressBerry. Mukesh Bansal, CEO, Myntra.com & Head of Fashion, Flipkart said, “All of Myntra’s efforts have been focused to build a brand that is synonymous with every aspect of the fashion industry, be it offering exclusive brands or providing insightful fashion advice to our shoppers. This association with Bangalore Fashion Week further establishes our vision of contributing significantly to this booming industry and creating thought leadership in the fashion and lifestyle space.”
