Puma has recently launched a technically advanced range of apparel, footwear and accessories for the Autumn Winter 2014 season specifically for running and football. As an addition to the new Adaptive Running category, the Mobium Elite Speed features, adaptive upper sole that works in unison with the midsole/outsole adaptive tech system for an all-over adaptive running experience. It includes an all new Adaptive Fit in the heel, EverRide+ and Everfit and an upper lockdown technology that secures the mid foot without interrupting your foot’s natural movement.
Whether it’s a short sprint or a marathon, the Mobium Elite Speed is there to support you with every step. This season also features Mobium Ride built for the more traditional heel striker looking for an everyday running shoe. The Nightcat Powered edition has 360 degrees of reflectivity together with a Blue Led light that sits on top of the tongue.
This AW 2014 season, evoSpeed footwear makes a comeback being one of the lightest boots in the football market. The evoSPEED 1.3 and evoSpeed 5.3 FG a SpeedCELL product – engineered to enhance your speed – combined with comfort, durability with a fresh design.
In Apparel, Puma’s new PR Pure Nightcat Jacket and Nightcat powered collection makes a comeback. In addition to its reflective details, the jacket features an LED unit to help keep you visible in low light conditions. The Women’s fitness range boasts pop colours and sleek fits to set off the fashion-conscious fitness queen. Serious runners now benefit from the superior materials in the PR Progressive Graphic Long Tight, ACTV Bra Top (for women) and PR Core 7”Short (for Men).
The AW 2014 will also see the much-anticipated new Arsenal Football Club Home, away and Cup kits for the 2014/15 season. Each of the kits has a unique design drawn from the core values PUMA identified as being the essence of Arsenal. These values inspire the Future, Forever, Victorious story that underpins the Puma and Arsenal campaign, Stronger Together.
The blue and lime green Future Cup kit will be worn by Arsenal away from home in Cup competitions, including the UEFA Champions League and FA Cup. The performance shirts features Puma’s new football apparel innovation PWR ACTV, a technology that combines athletic taping and compression within the apparel to help players maximise performance.
Performance Accessories such as Gym Workout Bags, Night Cat Backpack for runners and other complementary articles like Running Gloves and Running Arm Bands provide the running enthusiast with a comprehensive and enhanced running experience.
