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Building a location platform for business success in retail – a special presentation and panel discussion by Esri India at IRF 2014

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Awareness of the importance of location is growing rapidly, and is transforming traditional business analytics. Retail organizations capture a vast amount of data associated with locations (e.g., store fronts, service centers, warehouse addresses, and sales territories), yet many are unaware of its value. By leveraging location, you can view and analyse your business from a geographic perspective.

At India Retail Forum 2014, which will take place on September 17 & 18 at Renaissance Hotel, Mumbai, a special presentation and panel discussion by Esri India will enlighten and educate you about benefits of GIS and location technology to analyse and identify sites with the greatest market potential, develop global market plans, better understand customers, integrate strategic market and demographic analysis, optimize network and distribution plans, perform complex probability models and trade area analysis, and much more. Learn what works and what doesn’t work when applying Location to business processes from the experts – people just like you. Get the backstory on just how much GIS and Location Analytics is making a difference in businesses.

The panelists of this pragmatic session will include few of the renowned names of the retail industry, such as, Linda Peters, Global Business Development, Esri, Bhavit Desai, Global Retail, Real Estate, and Logistics consultant (USA) (Advisor and Consultant to: Starbucks, Target, Walmart, Walmart International, Bank of America, and Nike) Felma DeGefa, Lead Geospatial Analyst, Kohler*, Wolfgang Hall, Global Industry Manager – Logistics and Supply Chain

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