High-street fashion label Splash, has recently opened its new store at Infiniti Mall, Malad. Based on the second floor of the mall, the store sprawls over an area of 5950 sq ft. The store offers a wide range of collection for men, women and teenagers. It has also introduced a uni-brand concept across its stores providing a pleasing shopping ambience to meet the ever-changing lifestyle demands of its customer and re-instating their trust in the brand. Splash is Middle East’s largest fashion retailer having over 200 stores and 50 brand stores across 13 countries. Speaking on the launch of the new store, Mukesh Kumar, VP, Infiniti Malls said, “We at Infiniti always look forward to cater our customers with high-end luxury labels at Malad. Since we have a large set of audience visiting us it makes it of utmost importance to provide them with a wide variety of choice across categories. With Splash offering an exhaustive range of clothes for urban youth we are sure our patrons would like shopping here.”