BSL Ltd was established in 1971 at Bhilwara, Rajasthan. The company has emerged as a strong global player producing over 24 millons meters of fabric every year. BSL Limited is equipped with state-of-art technology. Right from raw material sourcing to product finishing, meticulous attention is paid to details at every stage of production.
Brand USP: The brand believes in ‘Great quality makes great fashion’.
Core Product Offering: Poly wool and poly viscose blend, Poly Viscose, PW Lycra
Target consumers: Brands and retailers
Manufacturing facilities: Mandpam, Bhilwara in Rajasthan
Major clients: Madura Fashion & Lifestyle, Blackberrys, ITC Ltd, Indus League, Arvind Brands Ltd.
Network-no. state: Pan India
No. of company OTC or retail outlets in India: 250
Future plans: BSL Ltd has plans to increase the production capacity by 150 percent
The targeted towns or cities in the next couple of years: Indore and Ludhiana
Growth percentage(CAGR last 3 years): 20%
Brand turnover (estimated for CY 2014): Rs 100 crore
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