One of the largest beauty and cosmetic companies of Japan, KOSÉ entered the Indian cosmetic market with the launch of new skin care brand, Spawake. The Brand Ambassador of Spawake, Aditi Rao Hydari launched its products along with KOSÉ Corporation’s Director Masanori Kobayashi and Takashi Nomura, Director and CEO of KOSÉ India. It makes its entry in the Indian cosmetics market under the local Indian operating company KOSÉ Corporation India Pvt Ltd. The Spawake portfolio includes seven product variants and 13 SKU’s marketed at Indian women and available at urban supermarkets in Delhi NCR.