Youwecan Ventures led by cricketer Yuvraj Singh has invested in Mumbai-based brand licensing start-up Black White Orange Brands for an undisclosed amount.
Black White Orange Brands, founded by entrepreneur Bhavik Vora, provides merchandising solutions and offers services in retail, distribution, syndication, brand consulting & creative solutions, a statement by the company said.
With the new funds, Black White Orange looks at generating new revenue streams and creating brand loyalty strategies.
“In the current start-up funding scenario, my team and I are looking for innovative investment opportunities for young businesses and budding entrepreneurs,” Yuvraj Singh, founder, YouWeC an, said in a statement.
Yuvraj Singh has already made close to nine investments since he started the fund about six months back. These include minority stake in multi-sports programmes venture SportyBeans, mobile-phone based beauty and wellness app Vyomo, online healthcare marketplace Healthians.com, cargo logistics startup Moovo, aggregator of diagnostic labs, sample collectors and doctors called Healthians, education marketplace EduKart and online marketplace for private jet and helicopter charter flights JetSetGo, online sports & fitness company Sports 365, among others.
As per few earlier media reports, YouWeCan intends to invest INR 40-50 crores over the next 3-5 years, most of which will be invested in online startups across sectors such as e-commerce, healthcare, real estate and media.
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