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Trend setting hairstyles in shades of brown

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INOA creamsShades of brown in cool undertones will be the trend-setting hair colour for 2016. L’Oréal Professionnel’s ammonia-free hair colour range, INOA, presents four new shades of Mocha which perfectly blend with the Indian skin tone L’Oréal Professionnel is excited to share the biggest trend in hair colour for 2016, Mocha. From ruling the ramp across fashion capitals, Hollywood diva’s red carpet look book, as well as in commercials of the fashion-forward brands, Mocha is undeniably the go-to colour for hair right now.

Mocha shades
At the forefront of setting the trend of Mocha, is world leader in professional hair colour,
L’Oréal Professionnel. The brand has introduced four new shades of Mocha under it’s no-ammonia portfolio, INOA. The new shades are 4,8; 5,18; 7,18; 8,8. As mocha is a blend of chocolate and coffee, similarly shades of Mocha in hair colour are a perfect blend of tones to create a delicious brown with cool undertones. These cool brown shades suit Indian skin tones perfectly to bring out one’s facial features and highlight a haircut, depending on the colour technique used. These are subtle, yet trendy.

Eva Green wears a Mocha Balayage
Bond Girl, Eva Green, wears L’Oréal Professionnel’s INOA Mocha in a mysterious understated look tailor-made to fit her persona. In the latest campaign for the brand, she wears a Balayage with INOA 5,18 and 8,8.

celebs

Professional consultation
Not everyone who colours their hair is aware of how to choose a shade that suits them and that’s where the expertise of a trained colourist comes in. With every service offered
to a client, for hair colour too, the consultation process is key in deciding what shade and style to suit them. Ask your client about their fashion choices, the colours they normally choose for outfits, about the jewellery they prefer to wear and of course, their lifestyle. These will lead to clues about the colours that will compliment them.

INOA edge
INOA has revamped the hair colour scene of today. It’s USP is the Oil Delivery System, ODS2, which is a revolutionary formula that harnesses the power of oil to treat hair during the process of colouration. It provides six weeks of intense hydration and nutrition leaving hair softer and shinier by upto 50 per cent. Ammonia-free and odourless, INOA allows you to lighten hair up to three levels, change your hair colour and cover grey hair, while respecting the scalp and the hair fibre. The colour options are limitless with 60 shades. With the expertise of a L’Oréal Professionnel hairdresser and an in-depth colour consultation, one can easily achieve the perfect shade.

Post-colour care
Colour treated hair demands specialist care. L’Oréal Professionnel’s luxurious INOA Colour Care is a unique combination of ingredients for the best colour protection with a fabulously sensorial experience. Enriched with argan oil, known to replenish the natural lipids of the hair fibres and green tea extracts, famous for their anti-oxidant properties, INOA Colour Care offers five times more nutrition to prolong the shine of your INOA colour treated hair. The INOA Colour Care shampoo (with ^no sulfates) and the mask work beautifully together for intense nutrition coupled with rich colour protection. The creamy texture creates a splendid experience with fantastic softness, fibre to fibre. Your colour treated hair truly radiates with a healthy shine.

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