Flipkart collaborates with Intel India for 'Lap it Up'

E-commerce major Flipkart has announced the launch of laptop sale event “Lap it Up!” on its website in collaboration with Intel India.
According to a IANS report: The campaign will offer latest laptop brands at some exciting prices with EMI option.
“Around 50 per cent of our demand comes from tier II and III cities as a lot of the new models are not available in these cities. Our latest campaign has been designed in line with this trend to make latest laptops and technology accessible to our customers across geographies,” Vice President (electronic and auto), Flipkart, Adarsh K Menon was quoted by IANS as saying.
“Our endeavour has always been to make technology affordable and accessible, especially for the first-time buyers,” Director (consumption sales) South Asia, Intel, Anand Ramamoorthy was quoted by IANS as saying.