The 20th edition of India Fashion Forum was held on December 17-18, 2019 at Hotel Conrad, in Bengaluru. The event witnessed top honchos of the fashion industry sharing some notable insights on the current trends through various interactive sessions.
IFF’s move to Bengaluru endorses the story of fashion retail metamorphosis over the past few years. If the customer is at the heart of successful retailing, tech is now the soul. This also underpinned the launch of Fashion Techway at the 20th edition of IFF. A futuristic showcase of tech-propelled fashion retail innovation, Fashion Techway will be not just the Showstopper, but will also be a ‘crystal ball’ of the future of this industry.
The event offered an extraordinary environment dedicated to outstanding, mind warping innovation in the business of fashion, from agile design tools to exceptional in-store tech influencers, from the dynamic science of fashion retail analytics to hyper-targeted social marketing.
20th IFF culminated in a gala event in the form of the IMAGES Fashion Awards (IFA) celebrating excellence in the field of fashion retail. The awards were a venerable gathering of the who’s who of the industry in the country.
The annual IMAGES Fashion Awards are adjudged on the basis of performance in operational benchmarks along with qualitative factors such as product and marketing innovation, social responsibility initiatives, HR practices and industry goodwill, among others. Due to their 360-degree evaluation process, the IFAs have come to be established as the premier recognition for fashion retailing excellence in India.
20th IFF Awardees
IMAGES Most Admired Fashion Brand of the year: Men’s Westernwear – Jack & Jones
IMAGES Most Admired Fashion Brand of the year: Men’s Indianwear – Ethnix by Raymond
IMAGES Most Admired Fashion Brand of the year: Women’s Westernwear – Vero Moda
IMAGES Most Admired Fashion Brand of the year: Women’s Indianwear – W
IMAGES Most Admired Fashion Brand of the year: Kidswear – Pepe Jeans London
IMAGES Most Admired Fashion Brand of the year: Jeans & Casualwear – Levi’s
IMAGES Most Admired Fashion Brand of the year: Lingerie – Clovia
IMAGES Most Admired Fashion Brand of the year: Fashion and Lifestyle – Shingora
IMAGES Most Admired Fashion Brand of the year: Footwear – Skechers and Bata
IMAGES Most Admired Fashion Retailer of The Year: Marketing & Promotion – Max Women’s Fest – Behen Kuch Bhi Pehen (winner); #TommyXMercedesBenz for Menswear & TommyXZendaya for Womenswear (runner-up)
IMAGES Most Admired Affordable Fashion Retailer of the Year: Regional – KLM Fashion Mall
IMAGES Most Admired Affordable Fashion Retailer of the Year: National – MAX Fashion
IMAGES Most Admired Fashion Design Concept of the Year : Store Design – Kancheepuram Vara Mahalakshmi Silks (winner); Simon Carter (runner-up)
IMAGES Most Admired Fashion Design Concept of the Year : VM – Lifestyle – Youth Fest (winner); V-Mart – Festive VM (runner-up)
IMAGES Most Admired Fashion Design Concept of the Year : Collections – Karl Lagerfeld for Coverstory (winner); YOLO Dress for W (runner-up)
IMAGES Most Admired Fashion Innovation Of The Year – Fibre to Fashion Ecosystem – Easybuy (winner); Converting Waste Plastic Bottles to High-end Fashion – R|Elan™ GreenGold (runner-up)
IMAGES Most Admired Store Launch of the Year – Puma, 100 ft Road, Indiranagar, Bengaluru (winner); Van Heusen, Elante Mall, Chandigarh (runner-up)
IMAGES Most Admired Tech Implementation of the Year – Endless Aisles by Bestseller and Omuni Powered By Arvind Internet (winner); Omni Optimisation by Fabindia (runner-up)
IMAGES Most Valuable Fashion Startups Presentation – Proyog
EXCELLENCE AWARDS
IMAGES Most Admired Fashion Brand of the Year: Active Sportswear – Puma
IMAGES Most Admired Men’s Indianwear Brand of the Year – Manyavar
IMAGES Most Admired Value Retailer of the Year: Rising Star – Citykart
IMAGES Most Admired Large Format Fashion Retailer of the Year – Lifestyle
SPECIAL JURY AWARDS
IMAGES Most Admired Kidswear Retailer of the year- Mini Klub
IMAGES Most Admired Fashion Innovation of the Year: Sustainable Concept – The Earth Bag by Crea
IMAGES Most Admired Fashion Design Concept of the Year: Ethnic Innovation – Parichay — Khadi Collection by Taneira
NEXUS STYLE HASHTAGS AWARDS
Most Influential Brand of the Year – Bata
Trendsetter Brand of the Year – Ancestry
IMAGES SOLOx AWARDS
IMAGES Most Admired SOLOx Fashion Professional of the Year – Sanjeev Mohanty, MD South Asia, Middle East & North Africa, Levi’s (winner); Nitya Arora, Founder, Valliyan
