Harmanpreet joins Puma family comprising Virat Kohli, MC Mary Kom, Yuvraj Singh, Sunil Chhetri, Kareena Kapoor Khan, Anushka Sharma, Avani Lekhara and Harrdy Sandhu
Mumbai: Sports brand Puma India announced Indian women’s cricket team captain Harmanpreet Kaur as its latest brand ambassador. As part of the partnership terms, Harmanpreet will endorse the brand’s footwear, apparel and accessories through multiple activities and campaigns throughout the year.
“We are delighted to welcome skipper Harmanpreet Kaur into the Puma family. She is a sporting icon and, with this partnership, we hope to inspire younger generations and help Indian women’s cricket reach greater heights,” said Abhishek Ganguly, managing director, Puma India and Southeast Asia.
“It’s heartening to see a brand such as Puma support the growth of Indian women’s cricket; it’s crucial for bolstering the progress. This is just the beginning and I am sure this association will encourage a lot of women who dream to make a career in cricket,” said Harmanpreet Kaur.
On Saturday, the brand posted a cryptic teaser video of a player taking a position at the stumps and quizzed the audience to guess Puma’s next brand ambassador.
Harmanpreet joins Puma’s illustrious roster, which consists of some of the greatest names from the world of sports, including batting legend Virat Kohli, champion sprinter Usain Bolt, football stars Neymar Jr and Sunil Chhetri, celebrated boxer MC Mary Kom, cricketer Harleen Deol and Para-Shooter Avani Lekhara. Puma has been associated with 250+ athletes across cricket, boxing, football and para-sports.