As part of its effort to provide consumers superior quality products with convenience of time and place, Dabur India Ltd. has launched its first-ever online shopping portal www.daburuveda.com. Becoming the first Indian FMCG company to do so for its beauty products range. The portal will be the online gateway for consumers to know, understand, buy and gift the exclusive Dabur Uveda range of skincare products.
Sanjay Singal, Head of Marketing, Skin Care, Dabur India Ltd. said, “Within a year of its introduction, Dabur Uveda has carved a niche for itself in the Indian skincare market with its expertise in Ayurvedic skincare. Dabur Uveda Range of products is a unique combination of Ayurveda and science that offers products in a modern format for modern women. This interactive website aims at providing consumers detailed information about the Dabur Uveda range of products which work from within on various skin issues and prevent their re-occurrence.”
The online shopping feature enables a consumer to purchase any of the Dabur Uveda range of products online and make payment either through cards or net banking. The option of payment on delivery is also available. The portal also helps the user locate the exclusive stores where Dabur Uveda range of products is sold by experienced beauty advisors. In addition, there is an expert speak section where eminent professional experts, such as, Bharti Taneja shares her insight on skincare. The portal also conveys to the consumer the proven results of efficacy of the products and details on ingredients.