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Raymond CMD to chair India Fashion Forum ’09

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Gautam Hari Singhania, CMD, Raymond Limited will be chairman of India Fashion Forum ’09 (IFF ’09). “2009 edition of IFF will be the focal point for all vibrant thoughts to converge and brainstorm on how together we can overcome the impact of this global downturn,” says Singhania.

Scheduled to be held on January 27-28, in Mumbai, the forum will see over 200 thought leaders and global honchos deliberating on most crucial issues of the business of fashion in India.

In regard to the Mumbai terror attacks, Singhania said, “As the country braves some critical challenges in this unprecedented economic climate and the aftermath of 26/11, the fashion industry has a special role to play. Consumption will be the key to India’s progress. Being the key element that reflects the mood of the people — besides being the key driver of the economy with its employment, tax revenue and investment potential – fashion can contribute handsomely to get India back to normalcy; thus it will be vital to re-energise ‘The Feel Good Look Good’ quotient in the life and economic activities of India.”

“With the country witnessing a retail renaissance of sorts, sharing of views from different regions will indeed help understand consumption and buying pattern in different parts of India. This will help brands, retailers and shopping centre developers create new formats to better serve consumers and also undertake specific programmes for potential markets/consumer segments” adds Singhania.

IFF is country’s largest intellectual and information exchange for the fashion and retail businesses where leading lights of the fashion and retail industry converge to discuss, display and highlight facets and issues related to the healthy growth of these sectors.

— IndiaRetailing Bureau

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