International fashion retailer Splash has opened its second store in Bangalore at Phoenix Market City, Whitefield. Spread over 9,000 sq.ft., the outlet, seventh in the country, stocks clothes and fashion accessories for both men and women. With this store, Splash has also unveiled a new store design and the uni-brand concept in India.
The uni-brand concept allows easy accessibility and convenient display of various categories and sections such as Splash Youth, Splash Smart, Splash DNM, Splash Formals, and Splash Accessories. International brands like UCLA, Kappa, Smiley, Free Authorities are also available in the store. ‘Being Human’ merchandise will soon be added in the store.
Commenting on the store launch, Raza Beig, CEO, Splash and ICONIC, said: “Splash shares a very special bond with the city of Bangalore as customers here are highly evolved in terms of fashion and latest trends and we have received a tremendous response from them. To further enhance the shopping experience, the product portfolio and the store look has been revamped in line with our new international image.”
Headquartered in Dubai, Splash is a part of the Landmark Group. Splash has over 150 stores and 50 brand stores across 12 countries. In India, it has 7 stores in Bangalore, Delhi, Hyderabad, Chennai, and Pune. Splash also plans to open stores in Mumbai and Chandigarh.