Tata International, a distribution arm of Tata Group, has launched the American women’s footwear brand Aerosoles in the domestic market.
US-based Aerogroup International and Tata International had first announced the strategic alliance between them to produce and market Aerosoles brand in Europe and India back in 2012.
As leading media sources have highlighted that the Tata Group company invested USD 1.5 million as an initial investment into the brand, and plans to make a total investment of USD 3-4 million in the next three to four years.