Aditya Birla Retail, part of the $ 40 billion corporation, Aditya Birla Group, has announced a tuck-in-acquisition deal with Jubilant Retail to take over the latter’s Total hypermarket chain, according to unconfirmed media reports. This is the second acquisition for Aditya Birla, the first being its 2007 buyout of Trinethra Super Retail.
Total is likely to be merged with Aditya Birla Retail’s hypermarket and supermarket brand More. Aditya Birla Retail currently operates over 500 supermarkets and 16 hypermarkets under the More brand.
Bangalore-based Total Super Store operates five stores, with the hypermarket format spanning across over 400,000 sq.ft of area. Serving over eight lakh customers every month, the outlets are located in densely populated areas of the city.
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