Each time a customer walks into Starbucks with her (or his) own coffee mug, the store gives a Rs 10 on price of the beverage. A small sum but the total value is substantial. By this simple act, precious water is saved, and less plastic or paper waste created.
This is one of the many initiatives at Starbucks globally and in India as well, informs Manmeet Vohra, director – marketing and category at Tata-Starbucks India, a part of Tata Global Beverages (TBL)…READ MORE
Tata Global Beverages aims at sustainable sourcing of tea brands by 2020
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