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IMAGES Business of Fashion

Fashion & Lifestyle

Knitwear market in India

IMAGES Business of Fashion -
As the casualisation trend picks up momentum, the knitwear industry in India registers a significant upsurge. Experts from Technopak Advisors size the knitwear market...
Fashion & Lifestyle

The t-shirts market in India

IMAGES Business of Fashion -
Consumers’ wardrobes, in India and across the world, are undergoing a distinct shift – from formal clothing to a greater preference for trendy and...
Fashion & Lifestyle

Innerwear: A thriving market in India

IMAGES Business of Fashion -
Gone are the days when innerwear was positioned only as a garment of requirement. Today, among the core apparel categories, innerwear is all poised...
Fashion & Lifestyle

Retailer’s Perspective: Rising knitwear popularity in India

IMAGES Business of Fashion -
Recipient of Images Most admired Fashion Forward Retailer of the Year and Images Most Admired SOLOx Fashion Professional of the Year at India Fashion...
Fashion & Lifestyle

Mini TRS: A Raymond store in every city

IMAGES Business of Fashion -
A peek into the new asset-lite, Raymond shops that are taking emerging towns and cities by storm. With 106 stores launched in a year,...
Fashion & Lifestyle

Reebok bets big on knitwear

IMAGES Business of Fashion -
The increasing trend of casual and sportswear along with the modern consumers’ growing interest in exercise, outdoor activities and fitness has provided a major...
Fashion & Lifestyle

Demystifying character licensing in kidswear

IMAGES Business of Fashion -
A visit to the kidswear section of any MBO will bring alive the importance of character licensing and how the characters from animated films...
Fashion & Lifestyle

The immense potential of kidswear in India

IMAGES Business of Fashion -
A rich profusion of factors have been instrumental in shaping kidswear as one of the most commercially viable segments of the Indian fashion industry....
Fashion & Lifestyle

Raymond: The saga of an Indian world leader

IMAGES Business of Fashion -
Over the last century, change has been a constant parameter in India; the entire nation and its people have grown from strength to strength...
Fashion & Lifestyle

Future of women’s wear online in India

IMAGES Business of Fashion -
In light of increasing women with more financial independence, the share of women consumers in e-retail is expected to reach 45-48 per cent in...
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