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Retailers opt for new marketing strategies

Indiaretailing Bureau -
Increasing competition is forcing retail chains in India to strengthen their brands. As a post Bharti-Wal Mart JV impact, all major brands like Pantaloon,...
Retail

Wal-Mart hires and fires new ad agency

Indiaretailing Bureau -
After the departure of a top marketing executive that helped Wal-Mart to take up another advertisement agency - Interpublic's DraftFCB, Wal-Mart has dropped this...
Retail

Office Depots new refurbished site for US

Indiaretailing Bureau -
First time in past two years Office Depot has refurbished its website, and has relaunched it without much fanfare. The site will enable Office...
Retail

Farmers to push the retail boom

Indiaretailing Bureau -
Retail boom in India gets optimistic response from rural India, as many state governments have allowed retailers to purchase produce directly from farmers. Experts...
Retail

Indian Terrains new brand for Reliance Retail stores Apparel

Indiaretailing Bureau -
Reliance Retail tied-up with a menswear brand, Indian Terrain, to create an exclusive brand for their retail stores. The new brand will be called...
Retail

New Landmark store in Pune

Indiaretailing Bureau -
Tata's retail arm Trent is all set to open its book and music chain store, Landmark, in Pune. The company already has stores in...
Retail

Citu in talks with US labour group AFL

Indiaretailing Bureau -
Citu, the trade union arm of the CPM, is apparently holding talks with the American Federation of Labour (AFL) to collaborate and tie up...
Retail

Bharti -Wal-Mart JV under PMO scrutiny

Indiaretailing Bureau -
The Prime Minister's Office (PMO) will now look into the Bharti-Wal-Mart deal, as a response to the concerns raised by the Left parties, soon...
Retail

HyperCITY plans 20 stores by 2009

Indiaretailing Bureau -
K Raheja Group's hypermarket chain HyperCITY, is on a major expansion spree. The company is gearing up to invest about Rs.3 billion, to open...
Retail

Consumer on a spending spree

Indiaretailing Bureau -
Average consumer spending in India increased by about 42 per cent, primarily due to increase in the disposable income. Adding an impetus to this...
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