Praveen Shrikhande, the Chief Digital & Information Officer (CDIO) at Aditya Birla Fashion Retail Ltd., (ABFRL) on the company’s continued focus on technology adoption...
From AR-led makeup trials and skin analyzer mirrors to personalized engravings on products, the store uses the latest technologies to offer a differentiated, personalized...
The D2C brand is also planning an offline foray, category extension and international expansion
Mumbai: Jaipur-based D2C women’s wear brand Jisora expects to close financial year (FY) 2023-2024...
D2C beauty brand Brillare is winning over customers by putting all its ingredients on the packaging and continuing the transparency across all its communication
By...
Ashmeer Sayyed, the chief retail officer of menswear brand DaMensch, on the online-first brand's offline presence, store USP and expansion strategy
Mumbai: In June...