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Tendulkar first Indian athlete in a global adidas campaign

adidas has launched the evolution of its brand philosophy ‘Impossible is Nothing’ with a global campaign that encourages everyone to take their first step in reaching their impossible. More than 30 international sports stars, including the likes of Sachin...

Adidas launches new Spring Summer collection 2007

adidas, world’s leading sports performance brand has launched its colourful and trendy Spring Summer 2007 range. The collection is for those who prefer stylish and innovative apparel that offer comfort and utility. Vibrant, youthful and truly sporty, the collection...

adidas launches award-winning adizero in India

adidas, the most innovative sports brand, announced release of its highly anticipated running shoe – adizero in India. Nicknamed ‘Zero Gravity’, adizero is world’s lightest shoe and has been designed keeping in mind the needs of both fitness conscious...

When FDI Comes to Town

The fact that the Indian government is pondering upon relaxing FDI restrictions in certain retail sectors, among these sports goods, is creating all the necessary anticipation that goes with it. Sports goods worth $28 million were imported into the...

International brands think global – Indian brands think local

“International brands think global, Indian brands think local” Need for changing mindsets, smart business practices and outlook Mumbai, January 24, 2007: India is seeing an explosive growth in retail and the engine for this growth is the mall. But there are...

LUXURY BRANDS URGE RATIONALISATION OF TAXES

‘Prices must be globally competitive to encourage purchases in India’ Mumbai, January 24, 2007: Dealers in luxury brands today urged the Government to rationalise the taxation structure in the country so that luxury brands, which were still largely purchased abroad,...

Why Kamal Nath cannot afford not to allow FDI in sporting goods retail in India!

Why Kamal Nath cannot afford not to allow FDI in sporting goods retail in India! Andreas Gellner, MD adidas India talks to R S Roy, Editorial Director, indiaretailing.com The issue of Foreign Direct Investment (FDI) has been debated time and again...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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