Aditya Birla Group

Liva has successfully concluded yet another buyer seller meet at its LAPF Studio in Tiruppur in association with Tiruppur Exporters’ Association (TEA). A 10-day meet showcased more than 150 innovations done by esteemed LAPF partners. Recently launched Antimicrobial Viscose fibre based...

Linen Club, the premium linen fabric brand from the Aditya Birla Group, announced the launch of its new brand identity and logo. The new brand identity and logo represents brand’s passion, authenticity and expertise in creating the best linen...

Liva, an ingredient fabric brand from the house of Aditya Birla Group, has conducted a consumer study in association with MRM, the digital arm of Mccann World Group and released a research report titled ‘A Brave New World’. Being...

Social distancing, masks, and a lockdown. The COVID-19 pandemic is forcing people to stay at home, work from home and buy from home. Despite the lockdown being lifted in phases, the economy beginning to limp back to the ‘new...

Liva, the fashion ingredient brand from Birla Cellulose, part of Grasim Industries Ltd, flagship company of US$ 48.3 billion Aditya Birla Group, has launched Antimicrobial fibres, a breakthrough innovation that not only kills viruses and bacteria, but also inhibits...

Samara Capital-Amazon owned food and grocery retail chain More Retail appointed Vinod Nambiar as Managing Director. Prior to joining More Retail, Nambiar held leadership assignments at Hindustan Unilever India and Colgate Palmolive. In his previous stints he worked across geographies...

Shivkumar or Shiv as he is popularly known is currently Group executive president at Aditya Birla group for strategy and Business development. He joined the ABG Group in January 2018. Prior to this, Shiva was Chairman and CEO for PepsiCo...

The US$ 48.3 billion Aditya Birla Group’s leading fashion ingredient brand Liva on Thursday inaugurated a state- of- the- art Liva Accredited Partner Forum (LAPF) Studio in Jaipur in association with Garment Exporters Association of Rajasthan (GEAR). This is the...

The East Indian retail market has been on a growth trajectory since the evolution of new Millennials population. Analysts have attributed this upward swing to the evolving middle-class, rising disposable incomes and growing aspirations for improved living standards, especially...

The saree is a wonder in itself. It’s unarguably one of ancient most form of apparel known to humankind, with references of it dating back to the Vedas as well as records from the Indus Valley Civilisation. Yet, from...