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E-Commerce
Meesho aims to grow merchant base 10 times to 1.1 cr by 2027
PTI -
Meesho charges zero commission from sellers on their sales but charges for services like advertisement, logistics and other business tools that it provides to merchants
New Delhi: With the government relaxing GST rules for online sellers, Softbank-backed Meesho aims to...
In Focus
5 brands that achieve maximum impact with minimum advertising
These brands spend the least on traditional advertising and yet manage to make a lasting impact on consumers
Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A Gartner study...
In Focus
5 successful brands that spend the least on advertising
These brands shell out the minimum for traditional advertising and yet manage to make a lasting impact on consumers
Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A...
In Focus
Lulu Group unveils Kerala’s first AR billboard in Thiruvananthapuram
The 40 ft X 15 ft life-sized billboard is located near Fair Exports, Pattom, Thiruvananthapuram
Bengaluru: Multinational conglomerate Lulu Group became the first in Kerala to put up an augmented reality (AR) billboard for its marketing activities, according to the company's post on...
Retail
Amul Zydus slugfest goes to round two
Amul, which is the biggest butter brand in the country, has raised serious objections on the advertisement by Zydus Cadila. Zydus Cadila’s most recent campaign to promote its NutraLite margarine brand, states that its product is better than butter.
Gujarat...
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Latest News
The Luxottica report card for 2022
A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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