Alia Bhatt

The partnership will see the brand grow into new areas like personal care and baby furniture while retaining its core values of being child-friendly, parent-friendly, and planet-friendly Mumbai: Reliance Retail Ventures Ltd. (RRVL) has acquired Alia Bhatt’s conscious kids and...

Reliance Brands would ultimately acquire the company, which specializes in providing sustainable clothing options for kids at affordable rates New Delhi: Reliance Brands, part of Reliance Retail Ventures Ltd (RRVL), is planning to buy Ed-a-Mamma, a kidswear brand promoted by...

Alia Bhatt is the latest addition to the roster of Malabar Gold and Diamonds’ ambassadors, which includes actors such as Anil Kapoor, Kareena Kapoor Khan and Karthi Mumbai: Malabar Gold and Diamonds, the leading jewellery retailer with 312 showrooms across...

The new store, set within a heritage Portuguese moradia or villa, is situated at Assagao, Goa Mumbai: Contemporary luxe jewellery label Outhouse by Kaabia and Sasha Grewal is expanding its retail network with its fifth store in the country. The...

How Alia Bhatt’s kids wear brand Ed-a-Mamma is using content to steer the future generations towards sustainability. Excerpts from an email interview with business head Iffat Haider Jivan… By N Bobo Meitei New Delhi: Ed-a-Mamma is a sustainable kids wear brand...

The line will be specially designed for teens between the ages of 11 and 17 years and will be exclusively available on Myntra.com and edamamma.com. New Delhi: Bollywood actress Alia Bhatt announced a line of clothing for teenagers. Named ‘Edheads’,...

In October, celebrated actor, philanthropist and investor Alia Bhatt launched her own conscious clothing apparel brand for children, Ed-a-Mamma. The self-funded start-up brand, caters to children in the age group of 2-14 years. It is a completely homegrown brand,...

BlueStone.com, India’s leading online fine jewellery platform, has appointed Alia Bhatt as its first brand ambassador. The stylish and vivacious young actress will endorse BlueStone.com’s expansive range of jewels as the brand looks to strengthen its position as the...

After successfully promoting men's range with Bollywood youth icon, Arjun Kapoor, Philips India has signed actress Alia Bhatt as the brand ambassador for its Beauty business, which offers a wide range of hair appliances and a variety of depilation...