Amuleek Singh, Co-founder and CEO, Chai Point, speaks to FoodService India about millennials and corporates being the target customer base for the brand, its technological initiatives like Shark and BoxC taken for the ease of customers, and the brand's...
Chai Point, has announced the launch of Chai Point Rewards, a loyalty program for its customers. The company has launched its new loyalty model approach from cash back driven to product-centric incentives.
Now customers can earn points for every rupee...