Basecamp has recently opened its first Chennai store, at Express Avenue Mall. Spread over an area of 1,000 sq.ft, the new store offers various travel solutions under one roof. The store caters to an array of travellers – adventurers,...
Basecamp, a multi-brand outlet offering travel gear products, has launched a store at Korum Mall, Thane. The store is spread over an area of 304 sq.ft.Speaking exclusively to IndiaRetailing, Basecamp MD Anish Goel says, “We have made an investment...
Lifestyle and luggage brand Victorinox India plans to invest Rs 500 million in India by 2011-12. Further, the company will focus more on branding and distribution in the country, reports Business Line.
According to the report, the brand internationally known...
Seeing the Indian youth’s engagement in adventurous activities as also the potential in outdoor equipment, Victorinox, makers of the legendary Swiss army knife, plans to add 6-7 franchisee showrooms to its existing tally of seven by mid-2008. The company...