Anisha Singh is the Founder of one of the earliest entrants to the coupons business in India - mydala which is now India’s largest local services marketing platform. In a country, where discounts are the steering-force behind consumer spends,...
E-commerce & Entrepreneurship in India
While e-commerce in India has gone through its own share of glory, highs and now turbulence, the sector has definitely pushed the envelope as far as entrepreneurship in India goes.
With Prime Minister Narendra Modi being...
Mydala, a discount coupon site has launched a new vertical for its website and mobile app. The new grocery vertical will allow shoppers to view all offers on grocery items at neighbourhood supermarkets or kirana stores.
The vertical includes products...
Shopping, in India, is a social activity, and people like to see, feel, try on the merchandise. Even the most digitally savvy online shoppers want to physically experience products and brands in real time.
Another reason for the move by...
The Indian Group-buying site Mydala.com began in 2009 to provide deals to customers all over the country in a group setting. It has already reached a subscriber base of 5.3 million. In an exclusive chat with Varun Jain, Mydala’s...