Apeksha Patel

The fashion accessory market has grown manifold over the past few years and is swarming with a vast range and variety of products. New and the existing brands have seen a tremendous spike in the demand. To know more...

The women’s fashion retail in India has broadened from basic salwar-kameez and jeans and T-shirts to designer wear with emphasis on styling and comfort. With rising incomes, passion for fashion and need for comfort, this segment has evolved greatly...

Born to a businessman having strong hold in garment industry, fashion has always been imbibed in her genes and she knew where she belonged to in the future. That’s why she chose to pursue Fashion Designing and cracked her...

You’ve opened a store and have established a clientele. You’re making profits, investing in the correct technology and attracting more consumers – growing much more than anticipated in the first month. Now you must expand, but is sole proprietorship...

India is home to nearly 1.2 billion people, of which 48.5 percent are women. Out of this, 48.1 percent live in urban areas. A large chunk of this comprises of working women, who have a sizeable disposal income which...

The principal goal of any business, primarily retail, is to attract and retain customers. A steady flow of new customers is always beneficial to grow the business. There are several factors which can help to improve the in-store traffic. From...

Radhika Mishra is spoilt for choice. Literally. She has a tough time deciding which bag would go well with her outfit each time she opens her wardrobe as her collection includes more than 25 handbags in a variety of...

Franchise is a motivating business opportunity that can lead to the foundation of a successful business empire. In a straight, one line definition, franchise is a marketing concept adopted by companies for business expansion. Where implemented, a franchiser licenses...

Deal Jeans has opened a new store at Infiniti Mall, Malad, West Mumbai spanning over an area of 1,831 sq.ft. Crop tops, cold shoulder tops, denims with bling studs and beads, ripped denims and shorts are the varieties to choose...

Deal Global Fashion Pvt Ltd in association with HT Most Stylish Awards have conferred actors Abhishek Bachchan and Alia Bhatt with the 'HT Most Stylist Male and Female Trendsetters of the Year' titles. The awards were presented to the actors...