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Aurelia unveils its new store in Bangalore

The contemporary ethnic wear brand ‘Aurelia’ by TCNS Clothing recently opened its new store in Bangalore, a major city in the state of Karnataka. Invigorated by the acceptance and success of the brand, Aurelia is expanding its geographic presence...

Aurelia unveils its new store in Ahmedabad

The contemporary ethnic wear brand ‘Aurelia’ by TCNS Clothing recently opened its new store in Ahmedabad, a major city in the state of Gujarat. Invigorated by the acceptance and success of the brand, Aurelia is expanding its geographic presence...

Clicks To Bricks: Flipping the script

This digitization of shopping has created a tectonic shift in shopping behaviour and ways of doing business. While establishing digital presence was the craze till now, a new shift in the trend has been apparent of late. Images BoF...

Opportunities in Occasion Wear

The past decade has seen the emergence of powerhouse home-grown ethnic brands that have ridden the festive boom. However with all year round occasion wear opportunities in prevalence now, Team Images BoF explores how the broadening opportunities are playing...

TCNS – Winning with women wear

Just as India opened its doors wide to welcome international fashion in the country, one retail visionary thought of taking a lead to set an example. The vision was to create a brand that would beautifully merge Indian aesthetics...

Paytm ties up with distributor of luxury labels in India, Genesis Luxury

Paytm has announced a partnership with Genesis Luxury, the company that markets and distributes the world’s best international luxury and premium labels in India. The partnership will enable customers to pay using Paytm at all Genesis stores of fashion brands...

TCNS to make W a lifestyle brand and Wishful independent in two years

Contemporary ethnic wear firm TCNS Clothing, which owns the brands W and Aurelia, is planning to make their Indo-Western brand W a lifestyle brand by extending categories and keeping their focus right on quality and fit of the products. Founded...

Paytm is now live across all major retail brand outlets in India

Paytm has partnered with several brands to expand its offline merchant network before the year-end shopping season. This move is aimed to assist millions of customers as they can now use Paytm while shopping at their favourite stores. The company's...

TA Associates invests in TCNS Clothing in a $140 million round

TA Associates, a leading global growth private equity firm, has announced that it has invested in a US$140 million round for a minority stake in TCNS Clothing Company Pvt. Ltd., India’s leading branded women’s apparel platform. Headquartered in New Delhi,...

W to raise $100 million from PE funds

Contemporary ethnic wear company TCNS Clothing, which owns W and Aurelia brands, is in talks to raise around $100 million to fund its growth plans. The money will be used to expand its reach and increase the number of...
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