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Axel Schwan

Burger King Comes Up with a New Tag Line, ‘Be Your Way’

Burger King Worldwide has announced a new tag line “Be Your Way” to change the brand positioning from the old “Have It Your Way.” According to the company officials, the new tag line reminds people that no matter who...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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