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Being Human

Blue to Green: A race towards sustainable denim production

Very few fibers have enjoyed the stellar popularity of denims. From the ranches to evolving into a symbol of youth rebellion to being the forerunner of the global casual wear revolution, denim has traversed an interesting trajectory. Since the...

Payment Checkout Revolution: What are retailers doing for smoother checkout

There is nothing more disappointing than having a customer not return to your store or bombarding you with complains about your product quality. Of the many reasons that people may not return to a store, one of the main...

Manish Mandhana, Managing Director, Being Human

Manish Mandhana Managing Director Being Human Manish Mandhana, a third-generation entrepreneur, is perhaps best known for his leadership of the Being Human clothing brand, which he launched in 2012 in association with Bollywood icon Salman Khan and his charity ‘Being Human –...

Using digital tech to create multi-sensory consumer experiences to strengthen brand

Of late, brands are exploring means and mediums to engage with their customers as frequently and as innovatively as possible. Among the many popular mediums, social media is emerging as the preferred route to connect with consumers. Last year for...

Being Human Jewellery launches its first exclusive store in Chandigarh

Being Human – The Salman Khan Foundation has partnered with Mumbai based Style Quotient Jewellery Private Ltd. to introduce Being Human Jewellery’s 1st exclusive franchise store in Chandigarh. Being Human Jewellery’s Franchise store in Chandigarh was inaugurated by Bollywood actor...

Real Life Case Studies: How visual merchandising raked in revenue

Good visual merchandising must have a “wow” element – customers who come to a store should feel happy because ultimately every retailer has opened the store for the customer, not for his own benefit. Here is the list of retailers...

Shop Windows That Stop: The art of Visual Merchandising

What makes a brand outlet stand out from the rest when all of them are grouped together in a mall or on a high street? Simple answer – display windows that have the power to make the shopper stop...

The Future of Retail is Phy-gital

2018 promises to be a crucial year for Indian retail. Even as the retail sector welcomes e-commerce with open arms, it is brick-and-mortar which has emerged victorious over the last one year in the country, for after all, while...

Being Human to launch e-commerce website; expand presence in Tier II, III markets

Being Human, is a clothing line with a heart, launched by Salman Khan, India’s A-list cine-star in 2012, globally licensed by The Mandhana Retail Ventures Ltd, has its footprints in over 15 countries with over 600 point-of-sale. Royalties from merchandise...

How grand brand launches pave way for a successful retail journey

Imagine a brand achieving a sale amounting to Rs 5 crore in just 12 hours from its launch. No, we are most certainly not making this up. This happened at Phoenix Marketcity, Bengaluru. The brand in discussion here is...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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