Biba

Benu Sehgal, Retail and Marketing Head, is planning to provide the right tenant mix at the malls and working on ideas to connect with customers by providing them more convenience… Benu Sehgal – the power woman that turned around DLF...

Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21. This is the 2nd edition of Myntra’s Big Fashion Gig but with an interesting take. The special fair offers shoppers to...

Myntra officially launched its CSR initiative in association with the Union Textile Ministry, to work directly with weavers and elevate their economic stature. The initiative also provides an impetus to the Government’s agenda to transform and revive demand for...

BIBA, the leading Indian ethnic wear brand has forayed into a fashion accessory segment with the launch of - ‘BIBA Jewellery’. With this launch, BIBA further strengthens its existing portfolio of ethnic wear, designer ethnic wear for women and...

BIBA, the leading ethnic wear brand is all set to make festive celebrations even more grandeur by opening their fifth store in Ahmedabad, the largest city and former capital of Gujarat. Spread over 2,000 sq.ft., the new store offers the...

The fashion and lifestyle sector in India has shaped up rather well since the turn of the new millennium. People today are as fashion-conscious as any celeb or a socialite, and this has resulted in increased fashion spending across...

Malls have a few things going for them that can’t be replicated online. For one, they afford customers the chance to see, touch and feel before buying, something that can’t be done through their computer or smartphone screens. Real-world...

Envisioned as a fashion and entertainment destination, Oberoi Mall opened its doors for shoppers on April 15, 2008. Situated on the Western Express Highway and with a GLA of 5,50,000 sq. ft., Oberoi Mall has occupied a significant position...

BIBA, the leading ethnic apparel brand has launched yet another flagship store in Mumbai, taking the total count to 35 in Maharashtra. The new flagship store located at Seawood Grand Central Mall, spreads across 955 sq.ft. and offers the recently...

Amazon.in is all set to turn up the heat this summer with The ‘Amazon Great Indian Sale’ offering big deals on big brands. Starting from 12:00 am on May 11 to 11.59 pm on May 14, the sale will...