Know how the Vrijesh Natural Fibre and Fabrics has bagged the European flax honour for its Linen work in India. European Flax, the global trademark of CELC (The European Confederation of Linen and Hemp) has authorised Vrijesh...
“Your loyalty programmes must drive incremental purchase rather than rewarding normal purchase. One must differentiate between frequency and profitability,” said Bijou Kurien, president, Reliance Retail, on the 2nd day of 15th CII Quality Summit, in Bangalore. The summit started...