Consumer

The number of complaints registered on the National Consumer Helpline (NCH) has gone up to 90,000 in November compared to 40,000 in the same month last year Bengaluru: The number of complaints registered on the National Consumer Helpline (NCH) has more...

The brainchild of serial entrepreneur, Mira Jhala, FroGo is creating a robust frozen-only distribution channel for new D2C as well as established national brands By Anurima Das With a catchy name and a unique offering, FroGo is catering to the growing...

The Wipro group arm has signed a definitive agreement with Nirapara, with this acquisition, Wipro Consumer Care joins many FMCG firms New Delhi: Wipro Consumer Care on Monday announced its entry into the packaged food and spice segment by acquiring...

In the coming months, the company plans to step up the launch of Independence to cover FMCG retailers across Gujarat, before rolling it out across the country New Delhi: Reliance Consumer Products Ltd., today launched its indigenous made-for-India consumer packaged goods...

ITC Chairman Sanjiv Puri said volume growth from rural markets is going to be better as the inflationary pressure on the FMCG calms down New Delhi: Inflationary pressure on the FMCG segment is "cooling off a little" and volume growth...

Facebook commissioned Ipsos to survey 12,500 online people aged 18-64 across 14 global markets during August-September 2020 and found that, around the world, people are on the hunt for new ways to reclaim their time, find joy in online...

As economic activities gather pace and hopes of vaccines to counter the coronavirus pandemic rise, confidence among Indian consumers have also improved. The monthly Refinitiv-Ipsos Primary Consumer Sentiment Index (PCSI) for India, has inched up by 2.1 percentage points in...

Product quality, consistency and value for money are the most important criteria which influence brand loyalty of consumers in India, says a new study. The survey by KPMG revealed that 47 percent Indian consumers remain loyal to a favourite brand...

Ganesh Subramanian, Founder and CEO, Stylumia on how technological advances can help retailers understand and predict the seemingly unpredictable consumer behaviour...

The aim of this white paper is to provide a framework for megatrend analysis, exploring what a megatrend is, how to identify one and what drives them. Our case studies will help manufacturers and retailers identify the benefits of incorporating...