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Lulu Mall Lucknow hosts 2023 ICC World Cup trophy tour

Activities around the tour included interactive displays showcasing the history of cricket, photo opportunities with the real ICC Cricket World Cup trophy, and other engaging activities New Delhi: UAE-based Lulu Group’s mall in India, Lulu mall Lucknow became the first-ever mall in...

H&M’s debut with cricket marketing

Amit Kothari, head of customer activation and marketing for H&M South Asia, talks about H&M’s association with cricket and women’s sports in India New Delhi: This month, women cricketers from all over the world made their debut in the first edition...

Cricket World Cup theme at adidas India

It is a high-stake game, the slew of promotional affairs unleashed by brands looking to earn extra points, mileage and goodwill from Cricket World Cup. And every brand worth its value and customers will make sure their message reaches...
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The Luxottica report card for 2022

A look at how the world’s largest eyewear company fared in terms of revenue growth in key regions across...
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