D2C brands India

Consumers surprisingly invested on astrology, religious products and hobbies such as knitting and gardening, as per an Instamojo report Bengaluru: Indian netizens spend more than Rs 2 million on unusual D2C (direct-to-consumer) brands in FY (fiscal year) 2023 according to a...

Marketing and branding experts reveal the secrets that businesses can use to build that build brands that stand the test of time and stay relevant New Delhi: While strategies and tools of brand building change over time, fundamentals are timeless. Sticking...

Commercial pilot turned entrepreneur Gaurav Khatri of Noise, on what helped the business take off and create enough noise to give competition to established players in the segment New Delhi: Founded in 2014 by Amit Khatri and Gaurav Khatri, smart wearables...

Snacking is undergoing a huge shift with consumers opting for nutritious and hygienic snacking options. Here’s are some key trends driving the category and food retailers can adapt to them to get a larger portion of the action  By Progressive...

SuperBottoms‘ current line of products includes cloth diapers, langots, potty training pants, and diapering accessories Mumbai: SuperBottoms, a sustainable baby and mom care brand, has onboarded Indian actor Alia Bhatt as its investor and brand ambassador, the company announced in...

Myntra will provide end-to-end support services focusing on building awareness, driving consideration and conversations to D2C brands across categories including fashion, footwear, accessories and home Bengaluru: Fashion e-commerce marketplace Myntra has introduced the ‘Rising Stars’ programmeme to scale D2C (direct to...

The reusable special kids diapers have tear-away sides for easy removal, enabling caregivers to change diapers efficiently Mumbai: SuperBottoms, a cloth diaper brand, has introduced Special Needs Diapers, the company announced in a press release. Commenting on this, Pallavi Utagi, founder...

The current focus of Zouk is to move ahead with the FY24 blueprint for growth, including more offline stores that would boost brand visibility New Delhi: With the recent launch of its flagship store in Mumbai, lifestyle and fashion accessory startup...