As retailing moves at an increasing velocity towards multi-channel, the need to understand the customer across channels has never been greater. Customer expectations of of relevance and personalisation are also growing...
The amount of data being generated is far more than we can...
India's largest and the only knowledge sharing platform for the Retail Real Estate industry, India Shopping Centre Forum concluded with an effervescent, invigorating and futuristic session on 'Experiential retail in the shopping centres'. The session was moderated by ISCF...
I’ve spent an inordinate amount of my career working on coupons and couponing, and while I have plenty to show for it in terms of patents, accomplishments, bonuses and press coverage, I used to feel I spent too much...